954-893-8112

Our Blog

Are Third-Party Cookies Dead? How to Prepare for the Cookie Countdown

Are Third-Party Cookies Dead? How to Prepare for the Cookie Countdown

Recently, there's been a buzz in the marketing industry about Google's announcement that it will be looking to retire the use of third-party cookies over the next two years for its Chrome browser. To offer more accurate data, user privacy, and...... Keep Reading »

A picture is worth a thousand words: Why pictures are such a critical part of your local search strategy

Local Search Strategy

The cliché that a picture is worth a thousand words has proven true over many years and across many mediums – especially in local search strategy for businesses. Pictures are so effective because a large part of the human brain is...... Keep Reading »

How to Use Google My Business Posts and Facebook Offers Effectively

Maintaining an active presence on social media has become second nature to many Experimac owners and by now, most of you have found this makes a big difference in keeping your business top of mind for customers in your area but are you making the...... Keep Reading »

Understanding Geotargeting in Google Ads

Geotargeting

As you may know, Google Ads (formerly known as Google AdWords) is an online advertising service developed and offered by Google where advertisers, like yourself, pay to appear to Internet users in search ads, display ads, video ads, and app ads....... Keep Reading »

Yelp: What You Need to Know

Every business owner is well aware of the impact that reviews can have on their business. Yelp, which got its start in early 2005, is viewed by an average of 142 million users every month and these users have essentially turned Yelp into one of the...... Keep Reading »

Understanding General Data Protection Regulation Compliance

Understanding General Data Protection Regulation Compliance

The deadline for compliance with the European Union's (EU) General Data Protection Compliance Regulation (GDPR) is approaching fast. By May 25, 2018, all companies that do business in the EU, process the data of EU residents, and have more than 250...... Keep Reading »

Reviews: Best Practices for Responding

Responding to review

Responding to reviews provides a great way of learning more about your business as well as the experience your customers had with your brand. If not handled properly, responding to reviews can be detrimental to your business now and in the future....... Keep Reading »

DAS Group, Inc. CEO Recognized Again as Top Women-Led Business Owner by The Commonwealth Institute

DAS Group, Inc. CEO Recognized Again as Top Women-Led Business Owner by The Commonwealth Institute

The Commonwealth Institute (TCI) honored Top Women-Led Businesses from the state of Florida at a luncheon held today at Hilton Miami Downtown. TCI is a non-profit organization that works to advance businesswomen in leadership positions in Florida...... Keep Reading »

Using What We Learned in 2017 to Plan for 2018

Using What We Learned in 2017 to Plan for 2018

One of the most exciting aspects of starting a new year for us is the opportunity to leverage the knowledge gained over the past one. 2017 brought about a lot of new changes, tools and trends in search engine marketing (SEM), search engine...... Keep Reading »

DAS Group, Inc. Spends an Afternoon Giving Back to the Community at Feeding South Florida

DAS Group at Feeding South Florida

PEMBROKE PINES, FL, December 4, 2017 – Led by CEO Christina M. Parsons and Founder Karen Korner, the team at DAS Group organized an afternoon of community service on Friday, December 1, 2017. The office closed up early and everyone headed over...... Keep Reading »

« 1 2 3 4 5 »